Staying Ahead of the ISV Industry with Ed Grant
Staying Ahead of the ISV Industry
Ed Grant
FULL SHOW NOTES
https://podcast.nz365guy.com/83
- Brief background about Solgari and how the company came about
- Professional background – from corporate finance to IT, career highlights
- Setting a company on the right footing in the ISV industry
- Voice as a channel – what it is and the sophistication around what it is, and security level
- Choosing Microsoft over other big companies in the ISV industry
- Chat as a channel – tackling third-party solutions, working in the Asian market
- Go-to-market services – Microsoft’s involvement, segmenting your market, engaging with Microsoft partners and/or customer, Channel Integration Framework, Dynamics 365 integration
- Engaging with Microsoft – Should you engage with a Microsoft subsidiary or the head office?
- Engaging with the right partners
- Nature of AppSource listing – inquiry, trial version, etc.
- Ensuring good support for a trial user on AppSource – human touch + digital experience
- Perspective on where the future is going, specifically around AI
- Advice on somebody considering wanting to become an ISV with Microsoft
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Ed Grant
Ed Grant is the CFO & Co-Founder at Solgari, the all-channel cloud business communications solution and a leading Microsoft ISV and provides the Dynamics 365 All-channel Solution to Microsoft D365 partners and customers globally.
Ed is an advisor to a number of technology startup companies. He worked in TMT corporate & investment banking at Citigroup for 10 years in Dublin, London & Paris, followed by 3 years in private equity focused on technology.
Ed is a German & French speaker. He’s also a vivid follower of national hunt horse racing and a big rugby fan.
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